/* =============================================================================
   DFC — Aesthetics & Skin · conversion redesign v3
   navy #132B4F · cream #FBF7F3 · rose #D88E94 · red accent (sparingly)
   Playfair Display (serif) + Poppins (sans)
   ============================================================================= */
:root{
  --cream:#FBF7F3; --blush:#FCEFEF; --white:#fff;
  --rose:#D88E94; --rose-deep:#c2777d;
  --steel:#234D7C; --navy:#132B4F; --ink:#2a2622; --muted:#6f6a67;
  --line:#eaddd9; --red:#C8102E;
  --serif:'Playfair Display',Georgia,serif; --sans:'Poppins',system-ui,sans-serif;
  --pad:clamp(1.25rem,5vw,4rem); --maxw:1180px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--sans);font-weight:400;color:var(--ink);background:var(--cream);line-height:1.65;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
em{font-style:italic}
::selection{background:var(--rose);color:#fff}

/* ---- primitives ---- */
.wrap{max-width:var(--maxw);margin:0 auto;padding-inline:var(--pad);width:100%}
.wrap--narrow{max-width:800px}
.section{padding-block:clamp(3.25rem,7vw,6rem)}
.section--dark{background:var(--navy);color:#f3eeec}
.section--soft{background:var(--blush)}
.eyebrow{font-size:.72rem;font-weight:600;letter-spacing:.22em;text-transform:uppercase;color:var(--rose-deep);margin-bottom:1rem}
.eyebrow--light{color:var(--rose)}
.section__title{font-family:var(--serif);font-weight:500;line-height:1.06;font-size:clamp(2rem,4.4vw,3.5rem);letter-spacing:-.01em;color:var(--navy)}
.section--dark .section__title{color:#fff}
.section__title em{font-style:italic;color:var(--rose)}
.section__lead{font-size:clamp(1rem,1.4vw,1.18rem);color:var(--muted);margin-top:1rem;max-width:44ch}

/* ---- buttons (unified) ---- */
.btn{display:inline-flex;align-items:center;justify-content:center;height:56px;padding-inline:2.1rem;border-radius:8px;background:var(--navy);color:#fff;font-family:var(--sans);font-weight:500;font-size:1rem;letter-spacing:.01em;border:none;cursor:pointer;transition:transform .25s,background .25s,box-shadow .25s;text-align:center}
.btn:hover{transform:translateY(-2px);box-shadow:0 16px 32px -14px rgba(19,43,79,.5)}
.btn--primary{background:var(--rose);color:var(--navy);font-weight:600}
.btn--primary:hover{background:var(--rose-deep);color:#fff;box-shadow:0 16px 34px -12px rgba(194,119,125,.6)}
.btn--block{width:100%;margin-top:.4rem}
.btn--nav{height:44px;padding-inline:1.4rem;font-size:.85rem;font-weight:600;white-space:nowrap;flex-shrink:0;background:var(--rose);color:var(--navy)}
.btn--nav:hover{background:var(--rose-deep);color:#fff}
.btn__short{display:none}

/* ---- nav (dark-on-light) ---- */
.nav{position:fixed;inset:0 0 auto 0;z-index:60;transition:background .35s,box-shadow .35s}
.nav__inner{max-width:1300px;margin:0 auto;padding:0 var(--pad);height:70px;display:flex;align-items:center;justify-content:space-between;gap:1.25rem}
.nav__logo-img{height:34px;width:auto}
.nav__links{display:flex;gap:2rem;margin-left:auto;margin-right:1.6rem}
.nav__links a{font-size:.9rem;color:var(--ink);position:relative}
.nav__links a::after{content:"";position:absolute;left:0;bottom:-6px;width:0;height:1px;background:var(--rose-deep);transition:width .3s}
.nav__links a:hover::after{width:100%}
.nav.is-solid{background:rgba(251,247,243,.9);backdrop-filter:blur(18px);box-shadow:0 1px 0 rgba(19,43,79,.07)}

/* ---- hero (copy-first, light) ---- */
.hero{background:linear-gradient(180deg,var(--cream),var(--blush));padding-top:70px}
.hero__inner{max-width:1240px;margin:0 auto;padding:clamp(2rem,4vw,4.5rem) var(--pad) clamp(3rem,5vw,5rem);display:grid;grid-template-columns:1.05fr .95fr;grid-template-areas:"lead visual" "body visual";column-gap:clamp(2rem,4.5vw,4.5rem);row-gap:1.6rem;align-items:center;min-height:calc(100svh - 70px)}
.hero__lead{grid-area:lead;max-width:600px;align-self:end}
.hero__body{grid-area:body;max-width:600px;align-self:start}
.hero__visual{grid-area:visual;position:relative;align-self:center}
.hero__title{font-family:var(--serif);font-weight:500;font-size:clamp(2.6rem,5.6vw,4.7rem);line-height:1.04;letter-spacing:-.02em;color:var(--navy)}
.hero__title em{color:var(--rose-deep)}
.hero__sub{font-size:clamp(1.02rem,1.35vw,1.2rem);color:var(--muted);max-width:46ch}
.hero__cta{margin-top:1.6rem}
.hero__micro{font-size:.82rem;color:var(--muted);margin-top:.9rem}
.hero__trustline{margin-top:1.6rem;padding-top:1.3rem;border-top:1px solid var(--line);font-size:.82rem;color:var(--ink);letter-spacing:.01em}
.hero__trustline strong{color:var(--rose-deep)}
.hero__visual .videobox{aspect-ratio:4/5;box-shadow:0 40px 80px -44px rgba(19,43,79,.4)}

/* ---- trust strip ---- */
.trustbar{background:var(--navy);color:#fff}
.trustbar .wrap{padding-block:.9rem}
.trustbar__list{list-style:none;display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:.4rem 1.6rem;font-size:.8rem;letter-spacing:.03em;color:rgba(255,255,255,.9)}
.trustbar__list li{position:relative;padding-left:1.5rem}
.trustbar__list li:first-child{padding-left:0}
.trustbar__list li::before{content:"";position:absolute;left:.55rem;top:50%;width:4px;height:4px;border-radius:50%;background:var(--rose);transform:translateY(-50%)}
.trustbar__list li:first-child::before{display:none}

/* ---- pattern interrupt ---- */
.interrupt{text-align:center;padding-block:clamp(3rem,6vw,5rem)}
.interrupt__title{font-family:var(--serif);font-weight:500;font-size:clamp(2.3rem,6vw,5rem);line-height:1;letter-spacing:-.02em;color:var(--navy)}
.interrupt__rule{display:block;width:48px;height:2px;background:var(--rose);margin:1.6rem auto}
.interrupt__body{max-width:40ch;margin:0 auto;font-size:clamp(1.02rem,1.5vw,1.25rem);color:var(--muted)}

/* ---- concern recognition ---- */
.recognise__head{max-width:42ch;margin-bottom:2.4rem}
.recognise__head .section__lead{margin-top:.6rem}
.concern-grid{display:grid;grid-template-columns:1fr 1fr;gap:1rem}
.concern{background:#fff;border:1px solid var(--line);border-radius:14px;padding:1.5rem 1.6rem;display:flex;gap:1rem;align-items:flex-start;transition:transform .25s,box-shadow .25s}
.concern:hover{transform:translateY(-3px);box-shadow:0 20px 40px -30px rgba(19,43,79,.3)}
.concern__mark{font-family:var(--serif);font-size:2rem;line-height:1;color:var(--rose);flex-shrink:0}
.concern__line{font-family:var(--serif);font-size:clamp(1.15rem,1.9vw,1.4rem);color:var(--navy);line-height:1.25}

/* ---- clinician ---- */
.nurse__grid{display:grid;grid-template-columns:1fr 1.05fr;gap:clamp(2rem,4.5vw,4.5rem);align-items:center}
.videobox{position:relative;border-radius:20px;overflow:hidden;aspect-ratio:3/4;background:#0d1d38 center/cover no-repeat;box-shadow:0 40px 80px -44px rgba(19,43,79,.45)}
.videobox__video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.videobox__play{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:84px;height:84px;border-radius:50%;border:none;background:rgba(255,255,255,.94);cursor:pointer;display:flex;align-items:center;justify-content:center;transition:transform .3s,background .3s;z-index:2}
.videobox__play:hover{transform:translate(-50%,-50%) scale(1.08)}
.videobox__play svg{width:32px;height:32px;fill:var(--navy);margin-left:3px}
.videobox.is-playing .videobox__play,.videobox.is-playing .videobox__note{opacity:0;pointer-events:none}
.videobox__note{position:absolute;left:1rem;bottom:1rem;z-index:2;font-size:.76rem;color:#fff;background:rgba(19,43,79,.62);backdrop-filter:blur(4px);padding:.4rem .85rem;border-radius:100px}
.nurse__quote{font-family:var(--serif);font-style:italic;font-size:clamp(1.3rem,2.3vw,1.9rem);line-height:1.35;color:var(--navy);margin:1.3rem 0;padding-left:1.3rem;border-left:2px solid var(--rose)}
.nurse__quote cite{display:block;font-style:normal;font-family:var(--sans);font-size:.8rem;letter-spacing:.1em;text-transform:uppercase;color:var(--rose-deep);margin-top:.9rem}
.nurse__cred{color:var(--rose-deep);font-size:.95rem;font-weight:500}
.nurse__process{list-style:none;margin:1.5rem 0 2rem;display:grid;gap:.7rem}
.nurse__process li{position:relative;padding-left:1.7rem;color:var(--ink);font-size:.98rem}
.nurse__process li::before{content:"";position:absolute;left:0;top:.55em;width:7px;height:7px;border-radius:50%;background:var(--rose)}
.nurse__img{aspect-ratio:3/4;border-radius:20px;background:center/cover no-repeat;box-shadow:0 40px 80px -44px rgba(19,43,79,.45)}

/* ---- journey ---- */
.journey .eyebrow{margin-top:0}
.journey__grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(2rem,4.5vw,4.5rem);align-items:start;margin-top:2.2rem}
.journey__steps{list-style:none}
.journey__step{display:grid;grid-template-columns:auto 1fr;gap:1.3rem;padding:1.4rem 0;border-top:1px solid var(--line)}
.journey__step:first-child{border-top:none;padding-top:0}
.journey__step .n{font-family:var(--serif);color:var(--rose-deep);font-size:1.15rem}
.journey__step h3{font-family:var(--serif);font-weight:500;font-size:clamp(1.3rem,2.2vw,1.75rem);color:var(--navy);margin-bottom:.3rem}
.journey__step p{color:var(--muted);font-size:.98rem}
.journey__card{background:var(--navy);color:#fff;border-radius:20px;padding:clamp(1.7rem,3vw,2.4rem);position:sticky;top:92px}
.journey__card h3{font-family:var(--serif);font-weight:500;font-size:1.35rem;margin-bottom:1.2rem}
.journey__card ul{list-style:none;display:grid;gap:.8rem;margin-bottom:1.3rem}
.journey__card li{position:relative;padding-left:1.8rem;font-size:.95rem;color:rgba(255,255,255,.9)}
.journey__card li::before{content:"";position:absolute;left:0;top:.5em;width:12px;height:7px;border-left:1.5px solid var(--rose);border-bottom:1.5px solid var(--rose);transform:rotate(-45deg)}
.journey__explore{font-size:.85rem;color:rgba(255,255,255,.62);line-height:1.55;padding-top:1.2rem;margin-bottom:1.4rem;border-top:1px solid rgba(255,255,255,.16)}

/* ---- case file ---- */
.casefile__inner{max-width:960px;margin:0 auto}
.casefile__head{border-bottom:2px solid rgba(255,255,255,.22);padding-bottom:1.3rem;margin-bottom:2rem}
.casefile__stamp{display:inline-block;font-size:.72rem;letter-spacing:.28em;text-transform:uppercase;color:var(--red);border:1.5px solid var(--red);padding:.32rem .8rem;transform:rotate(-2deg);margin-bottom:1rem;font-weight:600;background:rgba(200,16,46,.08)}
.casefile__title{font-family:var(--serif);font-weight:600;font-size:clamp(2.2rem,5.4vw,4.4rem);line-height:1;color:#fff}
.casefile__intro{font-size:1.12rem;color:rgba(255,255,255,.8);margin-bottom:2rem;max-width:40ch}
.casefile__reasons{display:grid;grid-template-columns:repeat(3,1fr);gap:1.8rem}
.casefile__reason{border-top:1px solid rgba(255,255,255,.2);padding-top:1.2rem}
.casefile__reason .n{font-family:var(--serif);color:var(--red);font-size:1.25rem}
.casefile__reason h3{font-family:var(--serif);font-weight:500;font-size:1.3rem;color:#fff;margin:.5rem 0 .6rem;line-height:1.2}
.casefile__reason p{color:rgba(255,255,255,.68);font-size:.95rem}
.casefile__close{margin-top:2.4rem;font-family:var(--serif);font-style:italic;font-size:clamp(1.4rem,2.6vw,2rem);color:#fff;line-height:1.35;border-left:3px solid var(--red);padding-left:1.4rem;max-width:34ch}

/* ---- stats band ---- */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:16px;overflow:hidden;margin-bottom:2.4rem}
.stat{background:#fff;padding:1.7rem 1.2rem;text-align:center;display:flex;flex-direction:column;gap:.35rem}
.stat__n{font-family:var(--serif);font-weight:500;font-size:clamp(1.7rem,3.4vw,2.6rem);color:var(--navy);line-height:1}
.stat__l{font-size:.78rem;letter-spacing:.04em;color:var(--muted)}

/* ---- reviews + clinic ---- */
.reviews__head{display:flex;justify-content:space-between;align-items:flex-end;gap:2rem;flex-wrap:wrap;margin-bottom:2.4rem}
.reviews .eyebrow{margin-bottom:.6rem}
.reviews__rating{display:flex;align-items:center;gap:.9rem}
.reviews__g{width:30px;height:30px;flex-shrink:0}.reviews__g svg{width:100%;height:100%}
.reviews__stars{display:block;color:var(--rose);letter-spacing:.1em;font-size:1.05rem}
.reviews__score{font-size:.85rem;color:var(--muted)}.reviews__score strong{color:var(--navy);font-weight:600}
.reviews__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1.2rem}
.rcard{background:#fff;border:1px solid var(--line);border-radius:16px;padding:1.7rem;display:flex;flex-direction:column;gap:.9rem;box-shadow:0 24px 46px -38px rgba(19,43,79,.3)}
.rcard__theme{font-size:.7rem;letter-spacing:.14em;text-transform:uppercase;color:var(--rose-deep)}
.rcard__stars{color:var(--rose);letter-spacing:.1em;font-size:.95rem}
.rcard__text{font-size:.98rem;color:var(--ink);line-height:1.6;flex:1}
.rcard__who{display:flex;align-items:center;gap:.7rem}
.rcard__avatar{width:36px;height:36px;border-radius:50%;background:var(--steel);color:#fff;display:flex;align-items:center;justify-content:center;font-weight:600;flex-shrink:0}
.rcard__name{font-size:.88rem;color:var(--navy);font-weight:600;display:flex;flex-direction:column;line-height:1.3}
.rcard__name em{font-style:normal;font-size:.72rem;color:var(--muted);font-weight:400}
.reviews__clinic{margin-top:2rem}
.reviews__clinicimg{aspect-ratio:21/9;border-radius:18px;background:center/cover no-repeat;box-shadow:0 30px 60px -44px rgba(19,43,79,.4)}
.reviews__cliniccap{font-size:.8rem;color:var(--muted);font-style:italic;margin-top:.7rem}
.reviews__note{font-size:.78rem;color:var(--muted);margin-top:1.6rem;max-width:62ch}

/* ---- wont ---- */
.wont__intro{font-family:var(--serif);font-style:italic;font-size:clamp(1.25rem,2.3vw,1.8rem);color:var(--navy);max-width:34ch;margin:1.2rem 0 2rem;line-height:1.35}
.wont__list{list-style:none;display:grid;grid-template-columns:1fr 1fr;gap:.7rem 2.4rem;margin-bottom:2rem}
.wont__list li{position:relative;padding-left:2.1rem;font-size:1.05rem;color:var(--ink);padding-block:.35rem;border-bottom:1px solid rgba(19,43,79,.08)}
.wont__list li::before{content:"✕";position:absolute;left:0;top:.35em;color:var(--red);font-weight:600;font-size:.9rem}
.wont__close{font-family:var(--serif);font-style:italic;font-size:clamp(1.4rem,2.8vw,2.1rem);color:var(--rose-deep);max-width:26ch;line-height:1.3}

/* ---- offer ---- */
.offer__grid{display:grid;grid-template-columns:1fr .9fr;gap:clamp(2rem,4.5vw,4rem);align-items:center}
.offer__name{font-family:var(--serif);font-weight:500;font-size:clamp(2rem,3.8vw,3rem);color:#fff;line-height:1.05}
.offer__headline{color:rgba(255,255,255,.82);font-size:clamp(1.05rem,1.6vw,1.3rem);margin-top:1.1rem;max-width:40ch}
.offer__meta{list-style:none;display:flex;flex-wrap:wrap;gap:.5rem 1.4rem;margin-top:1.5rem;font-size:.9rem;color:rgba(255,255,255,.9)}
.offer__meta li{position:relative;padding-left:1.3rem}
.offer__meta li::before{content:"";position:absolute;left:0;top:.5em;width:7px;height:7px;border-radius:50%;background:var(--rose)}
.offer__card{background:#fff;border-radius:20px;padding:clamp(1.7rem,3vw,2.4rem);box-shadow:0 50px 90px -50px rgba(0,0,0,.6)}
.offer__card h3{font-family:var(--serif);font-weight:500;font-size:1.35rem;color:var(--navy);margin-bottom:1.2rem}
.offer__card ul{list-style:none;display:grid;gap:.8rem;margin-bottom:1.6rem}
.offer__card li{position:relative;padding-left:1.8rem;font-size:.96rem;color:var(--ink)}
.offer__card li::before{content:"";position:absolute;left:0;top:.5em;width:12px;height:7px;border-left:1.5px solid var(--rose-deep);border-bottom:1.5px solid var(--rose-deep);transform:rotate(-45deg)}
.offer__micro{font-size:.8rem;color:var(--muted);text-align:center;margin-top:.9rem}
.offer__call{display:block;text-align:center;margin-top:1.1rem;font-size:.92rem;color:var(--muted)}
.offer__call span{color:var(--navy);font-weight:600}

/* ---- faq ---- */
.faq__list{margin-top:2rem;border-top:1px solid var(--line)}
.faq__item{border-bottom:1px solid var(--line)}
.faq__q{width:100%;text-align:left;background:none;border:none;cursor:pointer;padding:1.2rem 2.5rem 1.2rem 0;font-family:var(--serif);font-size:clamp(1.1rem,1.8vw,1.35rem);color:var(--navy);position:relative;line-height:1.3}
.faq__q::after{content:"+";position:absolute;right:.2rem;top:50%;transform:translateY(-50%);font-family:var(--sans);font-weight:300;font-size:1.5rem;color:var(--rose-deep);transition:transform .3s}
.faq__item.is-open .faq__q::after{content:"–"}
.faq__a{max-height:0;overflow:hidden;transition:max-height .35s ease}
.faq__a p{padding:0 1.5rem 1.4rem 0;color:var(--muted)}

/* ---- final ---- */
.finalclose__inner{text-align:center}
.finalclose__title{font-family:var(--serif);font-weight:500;font-size:clamp(2.2rem,4.6vw,3.6rem);line-height:1.08;color:#fff}
.finalclose__title em{color:var(--rose)}
.finalclose__sub{color:rgba(255,255,255,.78);font-size:1.1rem;max-width:42ch;margin:1.3rem auto 2rem}
.finalclose__trust{margin-top:1.4rem;font-size:.8rem;color:rgba(255,255,255,.6)}

/* ---- footer ---- */
.footer{background:#0d1d38;color:rgba(255,255,255,.7);padding-block:3.5rem 6rem}
.footer__inner{display:grid;grid-template-columns:1.4fr 1fr;gap:2.5rem;padding-bottom:2.2rem;border-bottom:1px solid rgba(255,255,255,.12)}
.footer__logo{height:42px;margin-bottom:1rem}
.footer__tag{font-family:var(--serif);font-style:italic;font-size:1.05rem;color:rgba(255,255,255,.55);max-width:30ch}
.footer__contact{display:flex;flex-direction:column;gap:.45rem;font-size:.9rem}
.footer__contact a:hover{color:#fff}
.footer__social{display:flex;gap:.85rem;margin-top:.9rem}
.footer__social a{width:36px;height:36px;border:1px solid rgba(255,255,255,.25);border-radius:50%;display:flex;align-items:center;justify-content:center;transition:background .3s,border-color .3s}
.footer__social a:hover{background:#fff;border-color:#fff}
.footer__social svg{width:16px;height:16px;fill:currentColor}.footer__social a:hover svg{fill:var(--navy)}
.footer__legal{padding-top:1.8rem;font-size:.74rem;color:rgba(255,255,255,.4);line-height:1.6;display:flex;flex-direction:column;gap:.5rem}

/* ---- sticky mobile cta ---- */
.stickycta{position:fixed;left:0;right:0;bottom:0;z-index:70;display:none;align-items:center;justify-content:space-between;gap:1rem;padding:.7rem 1rem;background:rgba(251,247,243,.97);backdrop-filter:blur(14px);box-shadow:0 -4px 24px -8px rgba(19,43,79,.25);transform:translateY(120%);transition:transform .4s}
.stickycta.is-show{transform:none}
.stickycta__text{display:flex;flex-direction:column;line-height:1.25}
.stickycta__text strong{font-size:.92rem;color:var(--navy);font-weight:600}
.stickycta__text span{font-size:.72rem;color:var(--muted)}
.stickycta .btn{height:46px;padding-inline:1.5rem}

/* ---- reveal ---- */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1)}
.reveal.is-in{opacity:1;transform:none}
.reveal[data-delay="1"]{transition-delay:.08s}.reveal[data-delay="2"]{transition-delay:.18s}.reveal[data-delay="3"]{transition-delay:.28s}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}

/* ---- responsive ---- */
@media (max-width:900px){
  .nav__links{display:none}
  .hero__inner{grid-template-columns:1fr;grid-template-areas:"lead" "visual" "body";min-height:0;row-gap:1.4rem;padding-top:1.5rem}
  .hero__lead,.hero__body{max-width:none}
  .hero__visual .videobox{aspect-ratio:3/4;max-height:54vh;width:auto;margin:0 auto}
  .nurse__grid{grid-template-columns:1fr;gap:2rem}
  .nurse__img{max-width:440px;aspect-ratio:16/11}
  .journey__grid{grid-template-columns:1fr;gap:2rem}
  .journey__card{position:static}
  .casefile__reasons{grid-template-columns:1fr;gap:0}
  .casefile__reason{padding-block:1.2rem}
  .reviews__grid{grid-template-columns:1fr}
  .stats{grid-template-columns:1fr 1fr}
  .reviews__clinicimg{aspect-ratio:16/10}
  .wont__list{grid-template-columns:1fr;gap:0}
  .offer__grid{grid-template-columns:1fr;gap:2rem}
  .footer__inner{grid-template-columns:1fr;gap:2rem}
  .stickycta{display:flex}
}
@media (max-width:560px){
  .concern-grid{grid-template-columns:1fr}
  .nav__inner{height:62px}
  .nav__logo-img{height:30px}
  .btn__full{display:none}.btn__short{display:inline}
  .btn--block-m{width:100%}
  .hero__title{font-size:clamp(2.4rem,10vw,3.2rem)}
  .reviews__clinicimg{aspect-ratio:4/3}
}